Creating content nowadays is not simply typing out words on a keyboard, but more about the  things you can do to get your content visible in Google’s eyes. Reason being, Google looks at your content and decides how it will rank among other websites that feature similar content.

Site speed should be a main focus when it comes to your website, since slow site speeds kills your business’s bottom line. When users are stuck looking at their watch while waiting for a site to load, they tend to abandon ship. And when that user leaves your website, they are bound to go looking for a similar service or product elsewhere. 

If you aren't thrilled about the prospect of users leaving your website because it's slow, then you will want to stick around and take these seven steps to speed up your site’s speed and boost business in the process. 

Chances are, like many of us, you have experienced some form of burnout in the workplace. Some of us find it hard to keep up with it all, or even find ourselves in a creative rut. Earlier this year, Buzzfeed wrote an article “How Millennials Became The Burnout Generation” about how many of us, not just millennials are experiencing chronic physical and emotional exhaustion from a never ending to-do list. 

So if you are feeling stuck, sinking in a quicksand of funk you just can’t get yourself out of, you are not alone. Together, with these10 tips, we will beat out burnout before it even has the chance to knock you out. 

Many of you may have links to your site, but do you know whether they are good or not? If you do not know the answer right on the spot, that’s alright. Together we are going to learn what makes a good link, and also how you can use those links to power up your rankings. 

If you are a company running paid search campaigns, you may want to rethink your paid search strategy. Or you may need to consider whether you have the right strategy in place to ensure you are meeting, or hopefully even surpassing, your goals. 

Imagine your personal information, like your bank account details, gets leaked to unauthorized Internet users-- or even worse to hackers. That would be your worst nightmare, right? 

To ensure this nightmare does not come true, you should truly consider getting an SSL certificate for your website if you have not already. And if you are wondering whether your site you are searching on is secure or not, look for a green padlock in the URL bar along with the website’s name in green.  If you do not see this secure site seal, then the website you are on is not safe to browse. Also, the word “not secure” will appear next to the URL if your website or the site you are visiting is not secure. The reality is you just cannot live without an SSL certificate if you want to dri

While there are many design trends out there you should avoid, here is the top 9 you should watch out for. Whether you’re building a website, or just feel like your site is not stacking up to the rest, avoid the following web design temptations. 

Ever visited a site where you felt like it took an eternity for the images on the page to load? What did you do next? Most likely, you left the site or your frustration started to fester over. Many of us, including myself, are quite impatient when it comes to waiting on an image to load. 

But what if I told you that your frustration is valid and that not Google would even agree with you. When images are not optimized, it doesn't just bog down a site’s aesthetic and user experience, but also bogs down a site's speed and ranking. Optimizing website images is an important step you need to take if you want to take your site to the next level.  

Together, we will walk through the tips and tricks you need to take your image optimization to the top. 

Ever wonder what Google was looking for when it comes to SEO? Well, you’ll know after reading this quick post. In Google’s first SEO MythBusters episode, Martin Splitt, a Google Webmaster Trends Analyst revealed the top 3 SEO factors to focus on. 

Let’s keep it sweet and simple so you can take your SEO game to the top. 

Looking for ways to grow your company’s presence online, all while attracting potential customers in the meantime? New to content marketing or in need of directing in fine-tuning your current content marketing strategy? Well, you are in the right place. 

Together, we will walk through affordable, actionable, and valuable content marketing strategies that will help you compete in the modern digital landscape. Also, keep in mind that content marketing costs on average 62% less than any other strategies out there on the market, while still delivering as much as three times the results. 

While there are many content marketing strategies out there, we have narrowed down to a handful of five content marketing strategies you can take to fuel your business’ growth. 
If you are new to content marketing, feel free to read the content marketing section in our “ &