In a recent Google Webmaster Hangout, Google’s John Mueller offered some insights on how sites can rank better and be more visible in the search results. This insight goes beyond the usual Google advice of “curating amazing content.” 

Let’s jump into what you can do to start ranking better in Google’s search engine results. 

Many of you may have links to your site, but do you know whether they are good or not? If you do not know the answer right on the spot, that’s alright. Together we are going to learn what makes a good link, and also how you can use those links to power up your rankings.