Is your website seeing less traffic and are your search rankings trending downward? 

Well, there could be a reason for the downward trend. This article won’t just focus on why your site may be losing those rankings, but also on how you can get your rankings back to a good, productive state. 

When your site experiences a ranking loss, you may start wondering if you’ve made a mistake, We are here to tell you that it is not the end of the world. While this drop is not ideal and can be disheartening, there is hope and a foundation you can build upon to get your rankings back up to where they were before. 

Even if your rankings are where you want them to be, you should also be aware of what you can do when your rankings might drop, which they can, so you can gain insight into what you can do. 

Since Google is a huge source of traffic, ranking well in the&

Many of us call Google our digital home, since we use it as home base to search for anything and everything. With that being said, if you are a content creator or digital marketer, it is your goal to find the best way for your ideal client to arrive at their desired destination-- your website or storefront. 

But you may be wondering how to make that happen. If you want to drive more traffic to your site, you will first need to start with search intent. The best way to think of search intent (or user intent) is the reason a person has for arriving at their intended destination. Think of someone entering a location into Google Maps they have never been to, or even a person who knows exactly what they are looking for and where they want to go. 

So when it comes to search intent, you have to walk a fine line between the