Blog

Check out the Neoreef blog for the latest industry insights and guides.

Feb 08

According to a new study, 81% of people think less of a business if their website looks outdated


Jan 25

If you’ve spent any time researching digital marketing, you’ve likely read about backlinks more than once. Links pointing to your website from other, relevant websites are important for both search engine rankings and traffic. These are known as backlinks. 


Jan 12

Does your website make these common mistakes that may be hurting your traffic, your business’ reputation, or even your ability to sell? Read on to learn about seven common website mistakes we see-- and how to fix them.

Dec 28

If you’re a business owner, marketer, or technologist, TED Talks are powerful and inspiring-- not just because they’re impactful, but because they’re short. When you have financial goals and KPIs, time is precious. None of us have exactly as much time as we’d like to spend with friends and family, and we have even less time for education and entertainment. 


Dec 14

Do you look at your website from a "mobile first" perspective? Mobile search and web traffic has overtaken desktop search and traffic, so it may be time to reconsider your approach. But don't worry-- there's still time to reap the benefits of a mobile friendly website. 


Nov 30

What was trendy in web design in 1996 is very different than what’s trendy now. Many of the design trends we saw as recently as 2013 are now out of vogue. But that’s not because we were tacky and repulsive back then, or because we’re chic and forward-thinking now. It’s because web design has evolved along with technology and our understanding of it. Here's what's trending for 2018, 2019 ,and beyond, plus a quick dose of interesting web design statistics. 


Nov 16

What’s the difference between SEO and SEM? Different answers abound, but here’s our answer. If we do our job correctly, these explanations will make sense to you, and possibly even win you over.


Nov 02

Your website's internal links are something you may take for granted.  Internal links play a big part in your website's overall performance, but there's a good chance they don't cross your mind at all. If you do take the time to consider them, however, it's easy to harness the power of internal links for user experience, search engine rankings, and much more. 


Apr 19

When consistently performed, content marketing enables you to cultivate leads, improve SEO, position yourself as reputable source for information and services, and secure the trust and support of your customers.


Apr 19

Responsive web design helps your website rank better, is easier to manage, and can help convert customers. In addition, 67% of all mobile users reportedly are more willing to make a purchase from a mobile friendly site.


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