If you’re a business owner, marketer, or technologist, TED Talks are powerful and inspiring-- not just because they’re impactful, but because they’re short. When you have financial goals and KPIs, time is precious. None of us have exactly as much time as we’d like to spend with friends and family, and we have even less time for education and entertainment. 

Do you look at your website from a "mobile first" perspective? Mobile search and web traffic has overtaken desktop search and traffic, so it may be time to reconsider your approach. But don't worry-- there's still time to reap the benefits of a mobile friendly website. 

What was trendy in web design in 1996 is very different than what’s trendy now. Many of the design trends we saw as recently as 2013 are now out of vogue. But that’s not because we were tacky and repulsive back then, or because we’re chic and forward-thinking now. It’s because web design has evolved along with technology and our understanding of it. Here's what's trending for 2018, 2019 ,and beyond, plus a quick dose of interesting web design statistics. 

What’s the difference between SEO and SEM? Different answers abound, but here’s our answer. If we do our job correctly, these explanations will make sense to you, and possibly even win you over.

Your website's internal links are something you may take for granted.  Internal links play a big part in your website's overall performance, but there's a good chance they don't cross your mind at all. If you do take the time to consider them, however, it's easy to harness the power of internal links for user experience, search engine rankings, and much more. 

When consistently performed, content marketing enables you to cultivate leads, improve SEO, position yourself as reputable source for information and services, and secure the trust and support of your customers.

Responsive web design helps your website rank better, is easier to manage, and can help convert customers. In addition, 67% of all mobile users reportedly are more willing to make a purchase from a mobile friendly site.

Too many businesses create blog posts and articles with no strategy or plan set in place. They simply hear, “create a blog” and don’t put any thought into why it’s actually useful. This is a shame because it results in never enjoying the full benefits of doing so.

The most well-known generic Top-Level Domain (gTLD) is the .com, an international extension for everyone from large corporations to small personal websites. Which extension should you use, and who should you register your domain with?